4 Simple Steps To Prepare Your Website For This Holiday Season!

The global market has experienced an unbelievable advancement with the dawn of the digital era.  Websites have become virtual addresses. Businesses are enabled to expand through virtual portals and reach people all over the world. Holiday season is undoubtedly the busiest time of the year and you can take a real advantage of this current-age-scenario by optimizing your website for best returns.

Here are 4 Simple Steps to help you prepare your Website for this Holiday Season.

1) Promote Early:

Being an early bird provides a big advantage during holiday season. Reach out to people via social media platforms and e-mails with all offers and deals to lure them into your e-commerce store. Remind them frequently about special products or services so that they know whom to contact when time comes.

2) Festoon It:

It's always attractive to base something on a theme. Holiday-theming your website is imperative as it's well-expected by customers. Make modifications such that it represents festive emotions of customers to get better organic engagement rates. If you manage to make a lasting impression, the same customers will end up re-visiting your e-store year after year.

3) Employ Retargeting Pixels:

There are small pieces of code known as retargeting pixels that track customers who visit your e-store, learn their interests and reach out to Google and FaceBook to prompt advertisements that re-direct them back to your e-commerce store. This is quite an unobtrusive way to re-target customers and achieve returns.

4) Improve Website Speed:

Virtual stores generally get flooded during festive seasons. Ensure that your website is optimized for good speed despite huge traffic and subsequently prevent any crash or shut-down. Use Google's PageSpeed Insight tool to check load time. Research says that customers tend to leave web pages if it takes more than 3 seconds to load. So, don't just make it attractive, make it fast as well!

Time has come for you to take action to scale-up your business. The steps outlined in this article are quite practical, leading to good results. Skyrocket your sales this festive season with Openwave, the Leading Web Development Company in Kuala Lumpur. Contact us to get your quote, today!

Launch Your E-commerce Website in 4 Easy Steps And Boost Your Holiday Sales!

E-commerce has seen so many successes in the last few years. It has replaced the physical stores swiftly and it doesn’t look like it’s going to stop. With the holiday season coming up, it’s just going to grow bigger and bigger! Now is your chance to take your e-store to the next level!

Here are 4 easy steps to kick-start your e-commerce website and boost your holiday sales in no time!

1. Open-up to the World at Large:

Today, there is more opportunity than ever to reach out to the people of the world. But beware; it is not an easy task to go global. You should have a proper plan chalked out before you make an attempt. You’ll have to spend time and money for promotions, shipping, shout-outs and what not. Invest wisely and you will find yourself selling products to a variety of people across the globe.

2. Your Keywords – Offers, Discount, Sale:

Its holiday season and what better way to captivate people than provide them with incentives? Many people work the entire year and save-up just for shopping around this time. So, make sure you highlight all your products by offering discounts and other benefits you can afford to give. It’s the best way to attract them.

3. Promote via Social Media:

Root yourself in the popular social media platforms and shout as much as you can. Post regular updates. Notify everyone about your upcoming sales and offers. Put up stories, tweets, blog posts, do everything in your ability to catch the sight of potential customers and don’t forget to theme your coupons based on the festive season!

4. Optimize your E-commerce Website:

When your website is flooded with traffic, you don’t want it to crash or slow down. Make sure you take care of it. Also, work on increasing the loading speed. Research shows that better conversions are achieved when shoppers are able to shop smoothly, without any hassle.

Done right, setting-up an e-store and running is really rewarding. If you are interested in building an e-commerce website this festive season that tops the game, hire Openwave – a Stellar E-commerce Web Development Company in Malaysia!

7 Tips To Enhance Ranking With SEO-Friendly E-Commerce Site!

With the abundance of exploitable data available today, there is no longer a need to adopt trial-and-error methods and hope for good results. Analytical tools empower us to scan through data and make practical decisions for building a successful and sustainable e-commerce website.

Here, are 7 Tips to enhance Ranking with an SEO-friendly eCommerce Site.

1. Use Appropriate Header Tags:

Header tags are HTML elements pertaining to the heading or title of the content or a text that is most emphasized in the content. Using the right tags will draw more attention to your content.

2. Provide Alt Attributes of Images:

Alt attributes are alternate texts for images. They usually show up when you have a turned-off display of images or if your internet connection is poor. Search engines aren’t built to identify images as they are. They are dependent on these alt texts which are really useful when one intends to find the image corresponding to it.

3. Decrease Loading Time:

Search engines are also dependent on the loading speed of websites. If your website takes a shorter period of time to load than your competitors, it could possibly be ranked higher than them.

  

4. Integrate Social Media:

An establishment in social media has a drastic impact on your presence on the web. The more you are visible on social media, the more visitors you will have and the more frequent your e-commerce website will be looked for.

5. Feed Keywords to your URL:

Keywords are words used in search engines more often than others. Using them in your URL will increase visibility of your e-commerce website.

6. Use Domain Names with Longevity:

If you depend on trends for deciding a domain name, chances for it to have a lasting impact are bleak. Focus on names which are likely to be evergreen.

7. Get W3C Certified:

Getting certified by this consortium denotes that your website has attained international standards. This naturally increases reputation and ranking of your website.

Following the tips listed above, you will be able to potentially boost the ranking of your e-commerce website. Renowned as one of the Top Web Development Company in Kuala Lumpur, Openwave challenges itself to construct SEO-friendly websites for you and make sure they make it to the top of the ladder! Get in touch with us, today!

Why It's Time To Migrate To Magento 2?

It's simple math, 2 is greater than 1; the same applies to Magento 2! Magento has upgraded and now allows users to build an eCommerce platform on Magento 2. This version has the solution to each problem its predecessor faced. With eCommerce growing fast, it is high time businesses got their own online store! The audience today resides online and activities ranging from ordering food, to buying apparel, are all done on online platforms.

Here are 5 Reasons Why Version 2.0 is the Best:

1) Ajax Cart System

The previous version didn't have an Ajax cart. Every time a customer added a new product to a cart, it would refresh. This resulted in terrible user experience. However, the second upgrade has removed the earlier hassle, with the Ajax technology in place. This ensures a dynamic webpage which won't refresh with each new action carried out.

2) Mobile-Friendly Nature

One of the most crucial factors in websites today, is a mobile-friendly nature. Several businesses lose customers simply because their website doesn't cater to mobile users efficiently! Magento 2.0 deals with this effectively. When you get a website made on this platform, it automatically fits mobiles, without having to redesign again!

3) Elegant Integration

Every website will need to house third-party apps for analytics or improving performance. Version 1 had a poor integration process, which wasn't smooth. However, with 2.0, there is seamless integration with external apps through RabbitMQ that facilitates communication between apps and the site itself.

4) Easier Transactions

Payment is the core of every business from all perspectives. Having a poor payment gateway will lead to users not trusting your website! Without a proper checkout system, the cart will be left abandoned. Version 2.0 reduces this percentage by providing integration with top payment portals like PayPal and enables easier checkouts.

Magento leads the eCommerce game with its stellar features and a customer base of millions. Being open source, it offers regular updates and ensures you are up-to-date with market trends! So what are you waiting for? Call Openwave and hire our Dedicated Magento Developers in Malaysia! With our experienced professionals by your side, success is assured. 

4 Reasons Why Active Web Design Is Important

In 2018, websites have become a dominant factor for business to excel. An online store sells better than a physical one because of most of the customers today shop on their PCs and smartphones! When a site is the heart and soul of a business, it definitely has to look stellar. Web design and interface quality top the requirement list for a website. If your site is irresponsive, or slow in nature, visitors will undoubtedly leave midway.

Here are 4 Crucial Reasons Why Web Design of Paramount Importance for your Business:

1) Topping Searches: The online world is no easy arena. To compete with thousands of similar ventures and emerge on top takes a good deal of work, and Google's acknowledgement. Google ranks websites based on their SEO-friendly nature and quality of the website and its content. To ensure your site is on the first page of the search, or even the top, your website has to be responsive and have a neat design.

2) Lower Bouncing: The last thing you want is a potential buyer to come to your website and leave due to poor response. When your site has a poor design and architecture, the bounce rate increases. Having to load a complete minute before displaying will cause even the most patient of visitors to leave! Websites with high bounce rates are discarded by Google as irresponsive, meaning you will fall down the ladder!

3) Mobile-Friendly: Your platform has to be accessible by mobile, just as efficiently as from a computer. Over 65% of users today prefer smartphones over computers. This means, to succeed on the mobile platform, your website will have to be amply responsive and active even on a mobile browser. This has tremendous benefits; you will get an immense flow of customers and an overall increase in sales if you follow the right steps!

4) Faster Load Time: A cluttered website will take a lot of time to load, driving visitors away. When you have a site that loads quickly, visitors will be more inclined to stick around and check out the various services offered. Such a website will serve a good deal for your business by increasing conversion and retaining existing customers.

Never compromise on design. It is the face of your company, and the site is the body! Both have to be top-notch to catch and retain a user's attention. The online market has stifle competition, don't wait for an opportunity, and make one! Call Openwave today and hire our Web Designers in Malaysia. With their impeccable services, your venture will be equipped with an amazing website in no time.      

Bitcoin Payment Plugin for Zen Cart

If you are limiting your sales potential and online conversion by offering your customers only a few payment options, then it’s time to take step up. Crypto currencies are today becoming one of the most favored choices of payment in several industries. Gone are those days when the entire e-commerce business used to depend entirely on PayPal and credit card. In this blog, the phenomenon of Bitcoin will be discussed and also the procedure of Bitcoin payments through Bitcoin Blockchain Development will be explained.

Pros of Bitcoin Payment

• Among several prominent crypto currencies across the globe, only Bitcoin has risen to the penultimate popularity
  
  
• Even the giants of business world like Microsoft, Expedia, and Overstock. com accept Bitcoin as the premium payment option
  
  
• Bitcoin is known as the best payment gateway for e-commerce business today only because it makes the entire payment procedure fast and secure.
  
  
• It helps e-commerce businesses by providing it with a protected and safe procedure to process international transactions with absolute ease
  
  
• Also, Bitcoin is comparatively less susceptible to payment frauds, unlike the credit card payments which can be highly liable to identity thefts
  
  
• Each transaction made with Bitcoin is irreversible and hence the e-commerce businesses are completely protected from imputations and indictments which are quite common with credit card payments

How to use Bitcoin payment for Zen Cart?

If you are planning to step up and accept payments for Bitcoin, then you are in for a treat as CoinGate, a leading Bitcoin Blockchain Developer, is currently offering a completely free module of payment for e-commerce platforms. The procedure requires 0 recurring or registration fees and only 1% of the total transaction will be charged by CoinGate. The entire procedure only requires you to simply go through with the installation of the plugin and you can fix the detailed pricing of your products in any form of currency.

Hire Bitcoin Developers Today!

Openwave is the leading Bitcoin App Development Company which mainly offers a wide number of services including customization of the shopping carts, site maintenance, module development, PSD, and design integration. So do you need experts help you install the plugin for Bitcoin payment? Then without any delay contact our office in Malaysia and we can send you the quotes. Let’s get started today!

What are the Benefits of Drupal?

Apart from what it is meant to do, Drupal brings you many benefits. Drupal website development can solidify your online presence and give you an edge over competitive giants. Here are a few ways in which Drupal can transform your business:

• Process Big Data into Important Business Inferences
  
  
  There is a lot of data all around us. We all need a smart system which can sort through this data and make inferences from the relevant stuff. These inferences can then be used to take important business decision. Drupal is your best friend in this regard.
  
  
• The World is going ‘Mobile’
  
  
  Even websites have become out-dated. Today, everything is being done through apps. Drupal makes sure that your app is rich and efficient. It will give your users a unique and comfortable experience.
  
  
• Your Revenues will Shy-Rocket
  
  
  Drupal helps in strengthening your digital business. It will increase the traffic to your site, the number of potentials who get converted into customers and the amount of money you make will also go up.
  
  
• It is Extremely Innovative
  
  
  Drupal is really innovative and can adapt to this world filled with competition. Drupal will make your website or app stand out of the crowd and give users something to talk about.
  
  
• It is Fast
  
  
  Drupal is especially known for its speed and for its ability to create new opportunities. It cuts down delays and makes sure that all the operations are being implemented without hitches.
  
  
• You are Free to do as you Please
  
  
  With Drupal, there aren’t any parameters. You can create the digital world of your dreams without limits. No matter how unique your business needs are, you can pursue them with the help of drupal.
  

Working with drupal requires an efficient developer. If you are looking to hire one, Openwave, a Drupal Development Company in Malaysia can be a good choice.